About Ather
Ather Energy began as a pair of engineering graduates in Bengaluru convinced that India's electric scooters could be desirable rather than merely cheap. Their answer, the Ather 450, was quick, well built and full of technology, with a touchscreen dashboard, navigation and over-the-air updates long before such things were common on two wheelers. It set the benchmark that much of the Indian electric scooter market has been chasing ever since.
Ather built its own fast-charging network, Ather Grid, to tackle range anxiety, and it gradually widened the lineup. The 450 series grew into several versions with different batteries and performance, and the Rizta brought a roomier, family-oriented scooter aimed squarely at mainstream buyers. Hero MotoCorp became a significant investor, and Ather listed on the Indian stock market in 2025. Owners love the performance, the software and the build quality; critics have pointed to prices that sit above many rivals.
Ather has grown into one of the leading players in India's electric two-wheeler market, competing with TVS's iQube, Bajaj's Chetak, Ola Electric and Hero's Vida. It has recently reported a quarterly profit, a milestone in a business where losses have been the norm, and it is expanding production capacity and its retail reach beyond the big southern cities. Coverage follows sales figures, quarterly results, new models, charging network expansion, international ambitions and the broader shift toward electric scooters across India.