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A 375kW driving purist’s dream

If you see a Porsche 911 GT3 screaming past, you’ll recognise the giant rear wing that has made the car a legendary sports machine over the past few decades. What you don’t expect is to hear that wailing aggression packaged in a…

About Porsche

Porsche is the rare company whose name works as a verb among enthusiasts: you do not simply drive a mountain road in one, you Porsche it. Founded by Ferdinand Porsche as an engineering firm and turned into a car maker by his son Ferry, the company built the 356 in 1948 and the 911 in the 1960s, and it has spent the decades since proving that a small sports car company in Stuttgart could become one of the most profitable and most revered names in the industry.

Its history is a series of bold bets. The Boxster of 1996 rescued a struggling company, and the Cayenne SUV of 2002 outraged purists and then made Porsche rich. The Panamera sedan and the smaller Macan followed, and the electric Taycan of 2019 showed the old guard that an EV could feel like a proper sports car. On track, Porsche holds the record for overall wins at the 24 Hours of Le Mans, and its GT department builds some of the most admired road cars in the world.

Today Porsche sits inside the Volkswagen Group, and its lineup runs from the 911 and the mid-engine 718 to the Taycan, Panamera, Macan and Cayenne. Recent years have been rocky: sales in China slumped, profits fell, and the company scaled back an aggressive electric plan, announcing more combustion and hybrid models alongside its EVs, including a gasoline SUV to sit beside the electric Macan. Electric models still account for a meaningful share of deliveries, and the electric Cayenne has just arrived.

Expect headlines about that turnaround plan, new leadership, tariffs and pricing, alongside the reveals, GT specials, auction records and track tests that make Porsche news a pleasure to follow. The tension at the heart of the brand is old but newly urgent: how to keep growing, and keep shareholders happy, without diluting the sports car soul that buyers are paying for. Few car companies are watched so closely by both investors and enthusiasts. This page gathers all of it, from Zuffenhausen to Le Mans.

Porsche

Stuttgart's sports car maker, home of the 911 and the SUVs that pay for it, now rethinking its electric plans and leaning back toward gasoline.

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Inside Porsche

911 The rear-engine sports car that refuses to be improved out of existence, from air-cooled classics to GT3 RS track weapons and the new T-Hybrid.
Cayenne The SUV that purists hated and that saved Porsche, now offered as gas and plug-in hybrids and as a hugely powerful all-electric Cayenne.
Macan Porsche's best-selling compact SUV, now electric only in many markets, with a new gasoline sibling on the way as the company rethinks its EV bet.
Taycan Porsche's first electric car, a low-slung 800-volt sedan and wagon that proved an EV could steer like a sports car, now facing a softer market.
Panamera Porsche's four-door grand tourer, a fast, luxurious sedan and Sport Turismo wagon with V8 and plug-in hybrid power that seats four in style.
718 Boxster and Cayman Porsche's mid-engine sports cars, the open Boxster and the coupe Cayman, ending their gas era and set to return as electric cars late in the decade.

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