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Volvo Is Getting Crushed In The US Market

Volvo Is Getting Crushed In The US Market Views: 52 | Category: Spy Shots | Source: | SOURCE: insideevs.com "Normal is an illusion. What's normal for the spider is chaos for the fly." — Agent009 (View Profile) - Tuner Finally Does What Lexus Wont - Creates…

About Volvo

Volvo built its reputation on a single idea: that a car should protect the people inside it. Founded in Gothenburg in 1927, the company gave the world the three-point seatbelt in 1959 and made the patent freely available to every carmaker, a decision that has saved countless lives. For decades, boxy Volvo wagons were the default choice for cautious families and architects alike, and the brand's name became shorthand for safety, durability and Scandinavian common sense.

Ford bought Volvo Cars in 1999 and sold it to China's Geely in 2010, and the Geely era brought a remarkable revival. The second-generation XC90 of 2014 introduced a new design language, with Thor's hammer headlights and minimalist interiors, and a modular platform that underpins much of the range. Volvo Cars is a separate company from the Volvo Group, which builds trucks, buses and construction equipment, though the two share a name and a logo. Polestar, once Volvo's performance division, became a separate electric brand.

The current lineup includes the XC40, XC60 and XC90 SUVs, plug-in hybrids and a growing electric family led by the EX30, EX60, EX90 and ES90. Volvo backed away from its pledge to sell only electric cars by 2030, and has faced tariffs, falling profits, job cuts and a slumping share price, with high hopes resting on the electric EX60. Rivals include BMW, Mercedes, Audi, Lexus and Tesla. Coverage tracks launches, recalls, safety technology, software updates, quarterly results and the company's turnaround.

Volvo

The Swedish safety pioneer that gave away the three-point seatbelt, now Geely-owned, building XC SUVs and EX electrics amid a tough turnaround.

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Inside Volvo

XC90 Volvo's seven-seat flagship SUV, the car that relaunched the brand under Geely, now a long-running plug-in hybrid alongside the electric EX90.
XC60 Volvo's best-selling car, the midsize luxury SUV that brought City Safety to the masses, now a plug-in hybrid workhorse with an electric EX60 sibling.
XC40 Volvo's compact SUV, European Car of the Year for 2018, with chunky style and smart storage, plus the EX40 and EC40 electric versions.
EX30 Volvo's smallest and quickest car, a compact electric SUV with Geely underpinnings, a minimalist cabin and a price that opened the brand to new buyers.
EX90 Volvo's electric flagship, a seven-seat SUV built in South Carolina, delayed by software trouble and now selling without its signature roof lidar.
ES90 Volvo's electric flagship sedan, a tall, fastback four-door with an 800-volt system and long range, built in China and sold in Europe and Asia.
EX60 Volvo's electric midsize SUV, the battery-powered counterpart to the best-selling XC60 and the car the company is counting on for its turnaround.

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