Chinese car maker Chery wants to design, engineer and build cars in the UK - how’s that going to work? After an exclusive conversation with Chery's chairman Yin Tongyue, John Marcar explores the Chinese car maker's ambitious plans for the UK,…
Omoda Jaecoo Australia has expanded its vehicle program for Uber driver-partners, bringing electric and hybrid SUV options into focus for rideshare operators considering their next vehicle. The program includes the Jaecoo J5, Jaecoo J7 and Omoda 9 SHS-P, providing a choice of vehicle…
Chery has teamed up with Australian-owned IRONMAN 4X4 to give its Stockman plug-in hybrid ute a range of accessories covering off-road protection, storage, towing and suspension. The range adds familiar Australian four-wheel-drive equipment to a ute combining turbo-diesel power with plug-in…
Swiss automotive supplier Autoneum has agreed to acquire France’s Trèves Group in a deal valued at up to €64m ($72.01m), including an earn-out. The initial consideration is approximately €40m. More than 80% of this amount will be paid through newly issued Autoneum Holding shares…
Chery Automobile Co. is exploring plans to set up local manufacturing operations in Canada, a move that could place one of China’s largest vehicle exporters right on the northern doorstep of the U.S. market. The Chinese automaker is gearing up…
The brand slogan “Beyond the Legend” expresses the ambition to build on this heritage through intelligent innovation and distinctive design. A Fresh Expression of a Familiar Character As the brand’s first model, FREELANDER 8 brings a confident new look to the…
Chery’s ever-expanding collection of brands is about to get another addition in the UK. The Chinese manufacturer has confirmed that iCAUR will arrive in the UK in early 2027, becoming the latest name in a growing portfolio that already includes Omoda…
KUALA LUMPUR: Sapura Industrial Bhd has clinched a RM307 million contract to assemble front and rear axle systems for selected Chery vehicle programmes over four-and-a-half years. The contract follows the execution of a master purchase agreement between Sapura Industrial's unit Sapura…
Gasgoo Munich-Mention Chery, and many still think of a major car exporter. Now, the Chinese automaker — long reliant on combustion vehicles to crack overseas markets — is rewriting its growth story with new-energy vehicles. According to Chery's latest production and sales…
The challenge is becoming visible not only in car showrooms and production plants but also in financial markets. A Reuters analysis published on 3 November reported that Renault, Stellantis and Volkswagen together command a stock-market valuation below that of Ferrari. The…
The Omoda 5 was Chery's opening statement to buyers who had never considered a Chinese car. Rather than a sensible box, it arrived as a low-roofed, coupe-styled compact crossover with a diamond-pattern grille, slim lights and a cockpit dominated by a wide twin-screen display. The point was to look expensive and youthful, and to land in showrooms well under the price of a comparable Hyundai or Volkswagen. In many markets it became the face of the Omoda brand itself.
Underneath, it is a conventional front-drive crossover with a turbocharged petrol four and, in markets that want it, an all-electric sibling badged E5. Reviewers have generally praised the generous standard equipment, the warranty terms and the cabin's sense of occasion, while poking at ride quality, fiddly touchscreen controls and driver-assistance systems that can be overeager with their chimes. Chery has addressed some of those complaints in running updates, and owners tend to weigh the rest against a lot of car for the money.
The Omoda 5 fishes in the busiest pond in the industry, the small SUV class, where the MG ZS, Hyundai Kona, Kia Seltos, Toyota Yaris Cross and BYD Atto 3 all wait. It is sold across Europe, Britain, Australia, South Africa, Latin America and Southeast Asia, often in slightly different trims. Because the Omoda brand shares so much with Chery and Jaecoo, much of the news that shapes this car comes from the parent company: factory deals, export surges and the fight over tariffs on Chinese-built cars.
For shoppers, the questions worth following are the practical ones: how the Omoda 5 holds its value as more Chinese rivals arrive, how the dealer network matures, and whether the electrified versions keep pace with fast-moving competitors from BYD and MG. Reviews, price moves, recalls, sales tallies and the steady drip of updates all belong to its story, along with the wider Chery headlines about factories, exports and tariffs that ultimately decide where the car is built, what it costs and where it can be sold.
Chery's sharp-edged compact crossover, the car that introduced the Omoda brand abroad, sold with turbo petrol power or as the all-electric E5.
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