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Traction News is an online magazine for the tire industry. Traction News features tire business news, advice for tire dealers and tire reviews.
- 22articles · 30d
- 1+ day agolatest article
- Aug 14, 2026earliest in window
- 73%with images
- 301avg words
- Autos & Vehicles 21
- Transportation 18
- Economy, Business & Finance 11
- Arts, Culture, Entertainment & Media 4
- Sport 3
- Politics2 2
- Science & Technology 2
- Sports & Fitness 2
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News
Hankook Tire Launches Winter i*cept evo 4 with Improved Snow Performance and Longer Mileage - Traction News
1+ day, 8+ hour ago (244+ words) Hankook Tire Launches Winter i*cept evo 4 with Improved Snow Performance and Longer Mileage tractionnews.com Next-generation winter tire delivers 5% better snow grip and 15% longer mileage than previous Hankook product Engineered for winter safety and fuel efficiency, the latest in…...
NIRA Dynamics and Fyrqom Explore New Tire Intelligence Solutions for Heavy Vehicles
1+ day, 10+ hour ago (452+ words) NIRA Dynamics and Fyrqom have initiated a collaboration to explore how vehicle data, tire sensing and digital services can be combined to create new tire intelligence solutions for trucks and commercial vehicle fleets. The collaboration brings together NIRA Dynamics’ expertise…...
Harley-Davidson Joins Powersports Section at 2026 SEMA Show
1+ day, 10+ hour ago (245+ words) Overall, exhibitor commitments for the 2026 SEMA Show have already surpassed 1 million net square feet, with more than 2,000 brands preparing to connect with a global audience Nov. 3–6 in Las Vegas. The event remains one of the largest and most influential trade…...
Mobile Electronics Take Center Stage at the 2026 SEMA Show
1+ day, 10+ hour ago (394+ words) The 2026 SEMA Show is accelerating toward another landmark year, with strong exhibitor demand reflected in the floorplan and significant growth across high-interest categories, including mobile electronics. For attendees focused on automotive gadgets, connected car tech, and premium audio, this year’s…...
Michelin Connected Fleet and Doran Expand the Michelin Smart Predictive Tire Offering Through an Integrated Tire Monitoring Solution
1+ day, 11+ hour ago (284+ words) ATLANTA —September 2, 2026 — Michelin Connected Fleet, a subsidiary of Michelin North America, Inc., and Doran today announced a collaboration integrating Doran’s tire pressure monitoring system (TPMS) hardware with Michelin’s Smart Predictive Tire solution. The solution is available through the Platform Science…...
Bridgestone???s Premium Sport Motorcycle Tire BATTLAX RACING STREET RS12 Selected as Original Equipment for Kawasaki Ninja ZX-10R
1+ week, 14+ hour ago (109+ words) Bridgestone Americas (Bridgestone) has announced that it will supply its premium sport motorcycle tire, the BATTLAX RACING STREET RS121, as original equipment for the new Supersport model Ninja ZX-10R released by Kawasaki Motors, Ltd. (Kawasaki). 1 Bridgestone Launches Premium Sports Motorcycle Tire…...
Nokian Tyres Launches???Own Every Condition??? Campaign for Drivers Facing Variable Winter Weather
1+ week, 2+ day ago (334+ words) Nokian Tyres is launching Own Every Condition, a new global winter tire campaign focused on helping drivers maintain confidence and control as winter weather becomes increasingly variable and unpredictable. Winter driving rarely involves just one road condition. During a single…...
Repair and Restyling Innovations Build Momentum for the 2026 SEMA Show
2+ week, 4+ day ago (348+ words) The 2026 SEMA Show is building momentum across key categories, including collision repair and vehicle restyling. For repair and refinishing professionals, this year’s Show will deliver a comprehensive look at the latest products, equipment, and technologies shaping the industry. Within that…...
Vehicle Running on YOKOHAMA GEOLANDAR Tires Wins Overall Championship at the Asia Cross Country Rally for 2nd Straight Year
3+ week, 2+ day ago (378+ words) Traction News Share Share Share Share Email Comments The Yokohama Rubber Co., Ltd., announced that a Mitsubishi Triton pickup truck equipped with its GEOLANDAR M/T G003 mud-terrain tires for SUVs and pickup trucks won the overall championship in the Asia…...
Mavis Completes Acquisition of Pep Boys from Icahn Enterprises
3+ week, 3+ day ago (402+ words) The acquisition brings together two highly recognized automotive service networks and significantly expands Mavis’s scale and geographic reach. With the addition of nearly 800 Pep Boys locations, the Mavis network now includes more than 4,400 service center locations across the United States…...