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Large Rim Diameter Tires Drive SUV Growth
6+ hour, 27+ min ago (712+ words) Bigger is better when it comes to rim diameters, based on trends that have rolled out during the last couple of decades. Driven by rapid growth in the SUV and CUV market in North America, increasing tire and rim sizes…...
ZC Rubber Targets Carbon Neutrality by 2050
2+ day, 1+ hour ago (555+ words) The company said end-of-life tires are collected and sorted through structured take-back programs. At recycling facilities, steel, rubber and carbon black are recovered and reintroduced into production processes. By 2030, ZC Rubber said it expects its waste tire recycling and processing…...
Falken Tire Claims Unlimited Trophy Truck Class Win At 2026 NORRA 1000
5+ day, 4+ hour ago (640+ words) Falken Tires showcased its Wildpeak race tire at the 2026 NORRA 1000. Sponsored driver Rhys Millen and Rhys Millen Racing earned a class victory in one of off-road racing's most demanding events. Competing in the Unlimited Trophy Truck class, Millen and Team…...
GT Radial Adventuro ATZ, RT Leads U. S. Push
5+ day, 6+ hour ago (1623+ words) Giti Tire USA is putting a stronger focus on the GT Radial brand in the U. S. market with three new tire introductions, expanded domestic production and a broader dealer support strategy built around its "Made in America" message. The company highlighted…...
Automotive Technician Shortage Hits Tire Dealers
1+ week, 6+ hour ago (674+ words) Omeda client cookie - required to support all CDP related functionality. cookie set by Youtube (Google, Alphabet Inc.) used to manage the phased rollout of new features and updates. This means it helps in assigning users to specific test groups for…...
Yokohama Tire Partners with Velocity Invitational
1+ week, 1+ day ago (412+ words) Yokohama Tire is a new partner of the Velocity Invitational, a motorsport and lifestyle festival set for May 29-31 at Sonoma Raceway in Northern California. The manufacturer will highlight its Advan line of ultra-high-performance tires at the event and will support…...
Kumho Tire Scholarship Supports Industry Workforce
1+ week, 3+ day ago (496+ words) Kumho Tire U. S. A. pledged $25, 000 to support the Tire Industry Association Tire Industry Scholarship program, created with the University of the Aftermarket Foundation. The company will contribute $5, 000 per year over five years. The funding supports workforce development in tire maintenance, tire repair…...
All-Season vs All-Weather Tires Explained
1+ week, 5+ day ago (754+ words) When it comes to consistent, year-round performance for the majority of drivers in the U. S. , all-season tires far outpace all-weather tires in popularity for both original equipment (OE) and replacement markets. While tire manufacturers and dealers know that each of these…...
Apollo Tyres Sustainability Targets Validated by SBTi
3+ week, 23+ hour ago (409+ words) Apollo Tyres announced two sustainability milestones. The first is an improved Eco Vadis Gold Rating and validation from the Science Based Targets initiative (SBTi) for its near-term and net-zero greenhouse gas (GHG) emissions targets. Apollo Tyres said the 2026 Eco Vadis…...
ATI Launches Smart Bay Tire Service Platform
3+ week, 1+ day ago (563+ words) Omeda client cookie - required to support all CDP related functionality. cookie set by Youtube (Google, Alphabet Inc.) used to manage the phased rollout of new features and updates. This means it helps in assigning users to specific test groups for…...