18+ hour, 49+ min ago  (223+ words) Gates Corporation, a global manufacturer of power transmission and fluid power solutions, announced its official sponsorship of the CFMOTO Aspar team competing in the Moto2 World Championship. While the Moto2 machines compete using chain-drive systems, CFMOTO has integrated Gates Belt Drive systems…...

17+ hour, 39+ min ago  (383+ words) A small Nebraska powersports builder is gaining national attention after a social media interaction led to a custom ATV build for actor and comedian Dax Shepard. According to reporting by KOLN-TV, Corey Kruse, owner of CK Powersports in Lincoln, Nebraska,…...

16+ hour, 44+ min ago  (254+ words) Electric powersports manufacturer Taiga Motors announced its newest snowmobile lineup, which expands its Nomad platform with three purpose-built models for 2027. Taiga says its MY27 snowmobile platform " which includes the Nomad Pro, Nomad Performance, and Nomad Scout " is built to accelerate electric…...

17+ hour, 41+ min ago  (316+ words) Stark Future is once again redefining the limits of two-wheel electric mobility, after the OEM secured the 2026 FIM SuperEnduro World Championship Manufacturers" Title, marking the first time an electric motorcycle manufacturer has won the title in the series. During the…...

1+ day, 15+ hour ago  (154+ words) Parts Unlimited adds new sales rep to its South Central region'Powersports Business Parts Unlimited recently added to its sales team with the announcement of Austin Ginn as its newest sales representative for the company's South Central region, where he will…...

2+ day, 18+ hour ago  (281+ words) SSR Motorsports has expanded into electric off-road motorcycles with the introduction of the 2026 SR-E8 Pro and SR-E15 Pro, two new battery-powered dirt bikes designed to deliver lightweight performance and instant torque for trail riders. The new models mark the company's…...

2+ day, 18+ hour ago  (216+ words) Avid Cycles of Victorville, California, was recently named the winner of Turn 14 Distribution's inaugural UTV-build giveaway, concluding a months-long build and dealer-exclusive promotion centered around the company's rapidly growing powersports segment. Unveiled at the 2025 Sand Sports Super Show, this project…...

2+ day, 17+ hour ago  (188+ words) Triumph AMA National Adventure Riding Series schedule released'Powersports Business The American Motorcyclist Association announced the schedule for the 2026 Triumph AMA National Adventure Riding Series, which will be comprised of 12 ADV-based riding events taking place across the U.S. Sponsored by Triumph Motorcycles,…...

2+ day, 18+ hour ago  (305+ words) The Motorcycle Industry Council has released its2026 Motorcycle Statistical Annual, offering one of the most comprehensive data snapshots of the U.S. motorcycle market for manufacturers, dealers, and other industry stakeholders. The annual report compiles detailed industry data designed to help companies plan…...

2+ day, 17+ hour ago  (653+ words) Chrystal Banz has leveraged her expertise to support dealer growth, streamline operations, and build lasting relationships. Her strategic vision and dedication to excellence contribute directly to dealership success while inspiring her colleagues across the powersports industry. Sydney Black has elevated…...