News
Harley announces new styling options, including chrome finishes
2+ day, 19+ hour ago (214+ words) Harley-Davidson revealed three additions to its 2026 motorcycle line, including new chrome trim options, which the OEM says is a direct response to customers asking for more bright chrome finishes. The new chrome trim option will be included in the Road…...
TVS passes Yamaha to become third-largest motorcycle OEM
2+ day, 20+ hour ago (347+ words) TVS Motor Company has surpassed Yamaha Motor in global two-wheeler sales, becoming the world's third-largest manufacturer by annual volume, according to a report from Autocar India. India now holds two of the top three spots for the largest volume motorcycle…...
Cycle Springs to undergo construction, modernize showroom, service center
2+ day, 20+ hour ago (318+ words) Dimmitt Automotive Group recently announced it started construction on a brand-new, state-of-the-art facility for Cycle Springs Powersports in Clearwater, Florida, a project it says represents a significant investment in the future of powersports and marine recreation along the state's Gulf…...
Ampli-Fi partners with VisionAST to boost dealer F&I analytics
2+ day, 21+ hour ago (145+ words) Ampli-Fi partners with VisionAST to boost dealer F&I analytics'Powersports Business Dealer consulting firm Ampli'Fi has announced a strategic partnership with VisionAST aimed at improving financial performance and analytics capabilities for powersports dealerships. The companies say the partnership will help…...
Turn 14 Distribution returns as presenting sponsor of 2026 VMD
2+ day, 21+ hour ago (205+ words) The American Motorcyclist Association announced Turn 14 Distribution will return as the presenting sponsor of the 2026 Permco AMA Vintage Motorcycle Days (VMD), marking the second consecutive year the aftermarket distributor will be the presenting sponsor. Running July 24-26 at the Mid-Ohio Sports Car…...
Yamaha expands its ADV range with new Ténéré 700 World Raid
3+ day, 19+ hour ago (138+ words) Yamaha Motor Corp. recently unveiled its newest addition to its ADV range, the 2026 T'n'r' 700 World Raid, a long-distance adventure touring model that features upgrades and new components conducive t Yamaha Motor Corp. recently unveiled its newest addition to its ADV…...
Honda Marine launches five-year limited rigging warranty for new outboards
3+ day, 20+ hour ago (296+ words) Honda Marine, a division of Honda Power Sports & Products, announced the launch of a new five-year limited rigging warranty for its complete line of Honda Marine outboards. The new coverage expands the scope of Honda's existing True 5 Warranty protection for…...
NMMA data shows softness across boating market in November
3+ day, 21+ hour ago (139+ words) The National Marine Manufacturers Association's (NMMA) latest summary on the recreational boating segment, featuring data through November 2025, showed retail and wholesale activity remained under pressure as elevated interest rates and cautious consumer sentiment continued to influence purchasing behavior. Key economic…...
BMW marks superbike history with Superhooligan debut at Daytona
4+ day, 20+ hour ago (372+ words) As the industry descends on Daytona 200 for its 84th running, BMW Motorrad is using the moment to spotlight both its heritage and its performance future. The OEM unveiled the BMW R 1300 R Superhooligan during Daytona race week, commemorating the 50th anniversary of…...
Sheffield, Triumph extend multiyear retail financing partnership
4+ day, 21+ hour ago (197+ words) Sheffield Financial, a division of Truist Bank, and Triumph Motorcycles America Limited have extended their retail financing partnership through a new multiyear agreement, Sheffield announced in a Feb. 25 press release. The extension builds on a long-standing relationship that provides Triumph…...